Greg Mason

With over ten years of digital advertising experience, Greg Mason is at the forefront of digital marketing trends, technologies and know-how. Greg has spent the bulk of his ten years in the industry working on the publisher side where he was instrumental in the local commercial digital strategy for leading publishers like MSN, BBC, CBS Interactive, Sky News, Sky Sports, Daily Mail, TeamTalk Media, Times Live, Career Junction and various other leading local South African publishers.

Between working at Habari Media and Olé Media Group, Greg started South Africa’s first all local, independent online ad sales house. Here he represented over 14 local, niche publishers and assisted them in monetising their websites through banner and native ads.

Now Regional Lead for Effective Measure Greg can bring all his past experience to drive change and development within South Africa’s digital marketing eco-system.