Malebogo Mosinyi as the General Manager Marketing (A). Malebogo has in-depth knowledge on Business/ Competitor Intelligence, product concept testing, opportunity assessment, market activity spend effectiveness, brand health tracking, new product development and market share analysis with over 12 years’ experience.
She has worked for numerous organisations such as Kgalagadi Breweries Limited (KBL), Bank Gaborone and Botswana Institute for Development Policy Analysis (BIDPA). Malebogo has completed Masters of Commerce in Management Practice specializing in International Trade Law and Policy from the Graduate School of Business, University of Cape Town.
She also has a Masters in Economics, majoring in Public Sector Economics and Corporate Finance & Investment and a Bachelor of Arts in Social Science with Double Major in Economics and Environmental science, both obtained from the University of Botswana. She has also completed Senior Management Development Programme (SMDP) training with University of Stellenbosch.
Reporting to the Chief Commercial Officer, Malebogo is tasked with providing professional segment focused marketing inputs to the creation and maintenance of a BTC Strategy that will create and deliver shareholder value. She will also position BTC to compete effectively in a highly competitive and mature telco market for Fixed and Mobile products and services to meet set revenue targets for return on investment, profitability and customer satisfaction.