Rudie Raath

Rudie Raath is the chief digital strategist and business unit manager of the recently established enterprise technology consulting business unit at Datacentrix. His team leads the vendor agnostic advisory services for all Datacentrix strategic customers. Rudie Raath connects downward, upward, and across to design technology business models and systems conversions that actualize business value. With more than 20 years in the industry, he champions, energizes and unifies all stakeholders that directly and indirectly influence business outcomes. He strongly promotes people development through coaching, official training and skills transfer through mentoring programmes, ensuring competent people that are focused on delivering results. Before joining Datacentrix in January 2015, Rudie was with Hewlett-Packard South Africa from 2007, where he held various senior leadership positions from enterprise consulting country manager to his final role in HP South Africa as chief technologist. His strength is delivering business and technology alignment through C-level discovery workshops, where he facilitates discussion and encourages transformation into the digitally connected world.